Kate Yamaguchi

Kate Yamaguchi is co-founder and Chief Marketing Officer of Whirly Labs. She has helped steer the company to its success, and her role covers negotiating and approving key agreements, managing contracts, and shaping Whirly Labs’ corporate identity.

Kate began her career in Berlin, Germany, directing animation and digital media teams. Her work ranged from visual content to real-time installations at Transmediale, a renowned festival that examines cultural change from a post-digital perspective. The immersive experiences she directed reached wide audiences.

Beyond established companies, Kate worked with technology start-ups in Berlin and Silicon Valley, developing their brand stories and producing infomercials. By combining new technology with clear storytelling, she helped these young companies reach their target audiences.